About
Dynamic Brand Designer and Community Advocate with a proven track record of driving engagement, fostering collaboration, and delivering impactful creative solutions. Leverages strong leadership, strategic planning, and design expertise to build vibrant communities and elevate brand presence. Adept at conceptualizing and executing initiatives that align with organizational goals, promoting growth, and enhancing diversity and inclusion.
Work
Summary
Led strategic planning, community engagement, and diversity initiatives to foster growth and a shared vision within the Startup Yola community.
Highlights
Facilitated and guided community discussions, leading to the establishment of a clear, shared vision for the future of Startup Yola.
Developed and implemented strategic plans with measurable goals and objectives, ensuring alignment with the community's vision and driving tangible progress.
Championed key initiatives that directly advanced the community’s strategic goals, significantly promoting growth and increasing member engagement.
Planned and executed over 15 successful community events, meetings, and initiatives, consistently exceeding engagement targets by an average of 20%.
Managed end-to-end event logistics, including meticulous budgeting, vendor coordination, and multi-channel marketing campaigns, ensuring seamless execution and high attendance.
Designed and curated engaging event experiences that significantly boosted community participation and interaction, fostering stronger connections among members.
Pioneered and led initiatives focused on fostering diversity and inclusion, enhancing community representation and creating a more equitable environment.
Cultivated a respectful and inclusive work environment that actively valued diverse cultural perspectives and traditions, promoting mutual understanding and collaboration.
Summary
Provided pro-bono graphic design services to support humanitarian initiatives, enhancing brand visibility and consistency.
Highlights
Developed and executed impactful marketing materials, including posters, social media graphics, and billboards, for various humanitarian initiatives.
Enhanced brand consistency across all visual communications, significantly increasing outreach and public awareness for campaigns.
Summary
Specialized in conceptualizing and designing compelling brand identities and digital marketing assets for diverse clients.
Highlights
Conceptualized and designed distinctive brand identities for multiple clients, ensuring effective communication of their core message and values.
Developed engaging social media marketing designs for client campaigns, directly contributing to a 30% increase in client revenue and enhancing their online brand presence.
Summary
Gained foundational experience in photography and image editing, supporting media operations for a professional studio.
Highlights
Acquired and applied advanced image editing techniques using industry-standard software to enhance photographic quality for client projects.
Collaborated with the Head of Media to capture high-quality images for various customer assignments, ensuring client satisfaction and project delivery.
Languages
English
Fluent
Hausa
Proficient
French
Conversational
Skills
Creativity and Innovation
Design Thinking, Ideation, Problem Solving, Impactful Design.
Copywriting
Brand Storytelling, Content Creation, Audience Engagement, Marketing Copy.
Teamwork
Collaboration, Cross-functional Teams, Interpersonal Skills, Conflict Resolution.
Software Proficiency
Adobe Creative Suite, Photoshop, Illustrator, Lightroom, Figma, Graphic Design Software.
Communication and Collaboration
Client Relations, Stakeholder Management, Active Listening, Presentation Skills.
Time Management and Organization
Project Management, Deadline Adherence, Task Prioritization, Workflow Optimization.
References
Dr Amade Peter
Mentor and Lecturer, Adamawa State University Yola. tok2amade@gmail.com, +2347064699696
Pwaveino Clarkson
Design Lead, Madex Consults. pwaveino@startupyola.com.ng